AI visibility tracking

Be the source AI cites.

Referenced tracks how ChatGPT, Google AI Overviews, and Perplexity talk about your brand — which answers mention you, which pages they cite, and how you compare to competitors.

Join the waitlist

Invites sent in small batches · 7 days free on arrival · Plans from £29/month

Tracking ChatGPT Google AI Overviews Perplexity Claude Gemini

The metrics

Understand how AI sees your brand.

Visibility score 5.2%

67.4%

12 May6 Jul
Share of voice
Acme 41%
Brewfolk 33%
Kettleworks 26%
ChatGPT AI Overviews Perplexity
Perception · strengths & weaknesses
Product quality
Strong
Delivery
Positive
Pricing
Mixed
Support
Weak

"Acme's blends are consistently well reviewed, and delivery is reliably next-day — pricing is the most common hesitation." — ChatGPT

AI answers are the new search results. Be in them.

What you get

Everything in the answer, nothing in the dark.

Track prompts

Every question is a prompt. Track the ones your customers ask.

Tracked prompts
What's the best coffee subscription for a small office? 67% 2d ago
Which coffee subscription do offices rate best? 54% 2d ago
Best value coffee subscription UK 38% 2d ago

AI-suggested prompts

Start from suggestions generated for your domain — edit anything.

Suggested prompts

Is a coffee subscription cheaper than buying retail?

Discovery High intent

Competitors

See who owns the conversation — you or them.

Share of voice
Acme You acme.co.uk 41%
Brewfolk brewfolk.com 33%
Kettleworks kettleworks.co.uk 26%

Engines

Three engines on every plan. Five more when you want them.

Engines
ChatGPT
Google AI Overviews
Perplexity
Claude Premium
Gemini Premium
Grok Premium
Meta Spark Premium
AI Mode Premium

How it works

Measure the answers that used to be invisible.

01

Track

Add your site, brand, and competitors. Referenced asks the questions your customers ask — your tracked prompts across ChatGPT, Google AI Overviews, and Perplexity, daily.

02

Measure

Every answer is scored: visibility, share of voice against competitors, and the exact URLs each engine cited — down to the page.

03

Prove

Publish, improve — the next scan shows whether your changes moved the score. Evidence, not guesswork.

Track the questions that define your market.

ChatGPT What's the best coffee subscription for a small office? Perplexity Which coffee subscription has the best reviews? Google AI Overviews Best office coffee for under £10 a head?
ChatGPT Is a coffee subscription worth it for a small team? Perplexity Best speciality coffee delivery UK? Google AI Overviews How do offices keep coffee costs down?
ChatGPT Which coffee brands do baristas recommend? Perplexity Best decaf subscription? Track prompt

Go deeper

Citations, opportunities, and the traffic to prove it.

Citations

Which page earned the mention.

Every citation is tied to the exact URL the engine returned. See which of your pages earn mentions — and which domains AI trusts in your market when it isn't you.

Learn more →
Cited pages · "What's the best coffee subscription for a small office?"
1 acme.co.uk/blends/office-favourites ChatGPT
2 acme.co.uk/guides/office-coffee Perplexity
3 brewfolk.com/blog/office-coffee-guide AI Overviews
Top source domains
acme.co.uk ×41 reddit.com ×19 trustpilot.com ×12 g2.com ×8

Opportunities

From measurement to action.

Knowing your score is step one. Opportunities shows the questions where you're absent, the Reddit and Quora threads AI cites, and the outreach worth doing — drafts included.

Learn more →
Opportunities
Content gap Draft brief →

"best decaf subscription" — you're absent from all three engines

Discussion Reply drafted →

reddit.com/r/coffee — "Best decaf subscription for an office?"

Outreach Pitch drafted →

thebrewreview.co.uk — cited 9× in your market

AI Traffic

Proof it converts to visitors.

Visibility is a leading indicator; traffic is the proof. Connect Google and watch AI-referral sessions — split by assistant — rise alongside your score.

Learn more →
AI referrals · last 60 days 4.8% of all visitors
ChatGPT
214
Perplexity
96
Claude
52
Gemini
41
Copilot
18

Pricing

Enterprise tools start at $499. Referenced starts at £29.

Starter

£29/mo

1 site · 15 prompts · 5 competitors

Pro

£179/mo

3 sites · 100 prompts · 10 competitors

Agency

£449/mo

10 sites · 300 prompts · 15 competitors

See full pricing →

7 days free · No card required

FAQ

Questions, answered.

How does the waitlist work? +

We onboard in small batches to keep scan quality high. Join with your email (and ideally your website), and we'll send an invite link as space opens — first come, first scanned.

When do I get access? +

Invites go out every few days. Your invite link is valid for 7 days and starts a full 7-day free trial — no card required.

Which AI engines does Referenced track? +

ChatGPT (OpenAI), Google AI Overviews, and Perplexity are included on every plan, all in search-grounded (or AI Overview) modes so answers come with real source citations. Claude, Gemini, Grok, Meta Spark and AI Mode are available as premium add-ons.

Why do scores change between scans? +

AI answers vary run to run. Referenced re-runs your prompts on every scheduled scan and scores the trend across scans, so one lucky answer doesn't move your score.

Do I need a credit card for the trial? +

No. Register and you get 7 days with full features on one site. Subscribe only if it earns its keep.

Is there a WordPress plugin? +

On the roadmap. Referenced works with any site today — tracking needs only your domain and brand name, no install.

Can I cancel anytime? +

Yes — self-serve from the billing page, effective at the end of the period. Your data stays until you delete it.

What happens when the trial ends? +

Scanning pauses until you subscribe. Nothing is deleted; your history picks up where it left off.

Find out what AI says about your brand.

Share of voice · vs competitors
#1 Acme
41%
#2 Brewfolk
33%
#3 Kettleworks
26%